Woolworths’ bizarre vegetable display has the internet baffled
A Woolworths customer shared a photo of the ‘great wall of broccoli’ at his local store, saying fruit and veg staff had ‘finally lost it’ following nationwide supply issues.
A Reddit user posted the photo showing individual broccoli heads displayed in a wall intended to keep lettuce fresh.
“It’s like they had to figure out what to do with the wall when they couldn’t get lettuce, so they put broccoli in there,” one person laughed.
A Woolworths customer has shared a picture of the ‘great wall of broccoli’ at his local store, saying fruit and veg staff have ‘finally lost it’ following nationwide supply issues
Others have compared the wall to a “mole game”.
“It’s a slap in the face, you have to hit the broccoli and then it will retreat into its little hole,” one person laughed.
Others suggested that the winners of the ‘pitcher game’ could win a lettuce if they managed to achieve their goals, while some pondered the high prize.
“If you’re charging $7.90 a kilo for broccoli, you need to make sure it looks fancy,” one person said.
A Woolworths worker revealed the display is usually used for the Oak Leaf variety – but cannot be left empty if stocks run dry.
“For fear that the store would look empty (and for lack of a supervisor), your fresh produce vendors replaced the broccoli with lettuce!” We seriously need a raise. Seriously,” they said.
Some have suggested that the display could make it harder for customers to break stems in a bid to cut costs.
Some supermarkets have started checking vegetable purchases at checkouts to make sure they haven’t broken the stalk to save money.

Shoppers in Australia are offering new ways to save on their grocery bill amid the rising cost of living, with some snapping broccoli stalks as the price soars to $11.90 a kilo
A supermarket has made headlines for placing a sign on its produce aisle asking customers to refrain from the cost-cutting measure after a ‘how to’ video went viral on TikTok.
The sign, which was shared on Twitter by radio show 3AW Breakfast, reads: “ATT customers (attention). You must not break the stems of the broccoli.
‘It’s considered theft. All broccoli purchases will be checked at checkout. Thank you, management.’

A sign in front of a broccoli stand asks grocers to refrain from smashing the green vegetable despite rising supermarket costs sweeping the country
It comes after a customer at Coles in Melbourne showed the supermarket shelf strewn with leftover broccoli stalks in a TikTok clip that has since gone viral.
Shoppers in Australia are offering other ways to cut the cost of their grocery bill, with one viewer suggesting that snapping the stalks off a broccoli makes them much lighter and can save up to $1.50.
In the clip, the Melbourne woman suggested people not to waste their broccoli stalks, but rather chop them up and add them to meals in the same way as florets.
“Yeah that’s true… but I always break mine because it weighs less and costs less,” wrote one commenter to which the clip’s poster replied, “The cost of food is so expensive these days… do what works for you!” ‘
“I weighed with and without and it saves about $1.50 because the rod is heavy, every move counts these days,” said a second.
“No disrespect, but for that price I would do the same,” replied a third.
Flooding and bad weather in areas where much of Australia’s fresh produce is grown has recently seen the cost of fruit and vegetables soar, with some shops charging as much as $12 for a head of iceberg lettuce.
AUSVEG, the grower lobby group, said the floods, combined with high petrol and fertilizer prices, meant consumers would continue to pay more for fresh food for much of 2022, when other agricultural regions were struggling to meet demand.
A top nutritionist has shared how you can save money on your grocery bill by swapping out your favorite vegetables for cheaper, more nutrient-dense ones.
Dietitian Susie Burrell, who holds two degrees specializing in nutrition, dietetics and psychology, instead of broccoli at $10 a kilo, cauliflower is a much cheaper and healthier substitution, while canned tomatoes may be tastier and affordable than fresh varieties.
Cauliflower costs $4-5 each at most major supermarkets and has many of the same nutritional benefits as broccoli.
“Broccoli is a superfood, packed with cancer-fighting molecules, vitamin C and fiber, but cauliflower is also half the price,” Susie told FEMAIL.
Comments are closed.